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Management

Online Marketing for Dance Studios: Your Facebook Page, Part 1

Last updated on April 17, 2021 by Sozo Staff Leave a Comment

Facebook. On a personal level, you either love it or you hate it. As a dance studio, you can’t afford to ignore it. If you’re going to keep up with only a single social media platform, we recommend Facebook, hands down. In fact, if you had to choose between a website and a Facebook page, […]

Filed Under: Dance, Management

Online Marketing for Dance Studios: Your Facebook Page, Part 2

Last updated on April 17, 2021 by Sozo Staff Leave a Comment

We get it. You’re a dancer and an instructor, not a “computer person.” But really, we all need to be tech savvy these days, and thankfully doing so doesn’t require any technical expertise or programming lingo anymore. At least not if you know the right people and use the right tools to your advantage. Some […]

Filed Under: Dance, Management

Transform Your Holiday Dance Recital From Predictable to Profitable, Part 3

Last updated on February 3, 2021 by Sozo Staff Leave a Comment

Along with the revenue you generate from the ticket sales and the add-on items themselves (see Parts 1 & 2), another way you can make your next holiday recital profitable is to use it to gain exposure for your studio. One of the benefits of using online ticketing for your holiday dance recital is that […]

Filed Under: Dance, Management

Transform Your Holiday Dance Recital From Predictable to Profitable, Part 2

Last updated on February 3, 2021 by Sozo Staff Leave a Comment

Your dance studio’s holiday recital should be a celebration of the beauty and grace of the Christmas season. It should also be a time for your studio to bring in enough revenue for you to see a profitable start to the New Year. In our first article, we discussed how online ticket sales and including […]

Filed Under: Dance, Management

Transform Your Holiday Dance Recital From Predictable to Profitable, Part 1

Last updated on February 3, 2021 by Sozo Staff Leave a Comment

If you run a dance studio, chances are that you’re always looking for creative new ways to make your business a success. One of the best potential profit-generating events you could host may catch you by surprise. It’s not a special fundraiser you’ve never thought of before that will take tons of extra preparation. It’s […]

Filed Under: Dance, Management

Dance Studio Tips: Keeping Staff Members Happy, Part 2

Last updated on February 21, 2020 by Sozo Staff Leave a Comment

Your dance studio will run so much more smoothly when you hire quality staff members and keep them happy! Not only will you as the director have fewer headaches associated with the fallout of high turnover rates — including hiring and training new staff members on a regular basis — but you’ll also appreciate the […]

Filed Under: Dance, Management

Dance Studio Tips: Keeping Staff Members Happy, Part 1

Last updated on February 21, 2020 by Sozo Staff Leave a Comment

As a dance studio director, managing your staff is an important aspect of your role. Among the many responsibilities you have, the last thing you want is to have to take the extra time to hire and train new staff members more often than necessary. One way to encourage low turnover rates is to be […]

Filed Under: Dance, Management

Dance Studio Tips: Hiring Quality Staff Members

Last updated on February 21, 2020 by Sozo Staff Leave a Comment

As director of your dance studio, you have a multi-faceted role that requires plenty of skills and oversight of many areas. Managing your staff is one of those areas you probably didn’t anticipate taking up so much of your time — especially if you have a high staff turnover rate. Not only does high turnover […]

Filed Under: Dance, Management

How to Deal with Parent Confrontations, Part 3

Last updated on February 1, 2019 by Sozo Staff Leave a Comment

If you haven’t read Parts 1 and 2 in this series, those provide the background necessary for fully appreciating this segment. No matter how much we prefer to avoid conflict, the best way to resolve it is not to avoid it entirely or pretend it hasn’t happened: it’s to address the issue in a calm, […]

Filed Under: Management

How to Deal with Parent Confrontations, Part 2

Last updated on February 1, 2019 by Sozo Staff Leave a Comment

Whatever your field of expertise, if you work with children, you’ll necessarily have to interact with their parents. And that interaction won’t always be positive. You may not have control over how and when an angry parent approaches you with a concern (see Part 1),  but you always have a choice when it comes to […]

Filed Under: Management

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