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Online Marketing for Dance Studios: Your Facebook Page, Part 1

Last updated on April 17, 2021 by Sozo Staff Leave a Comment

Facebook. On a personal level, you either love it or you hate it. As a dance studio, you can’t afford to ignore it. If you’re going to keep up with only a single social media platform, we recommend Facebook, hands down. In fact, if you had to choose between a website and a Facebook page, […]

Filed Under: Dance, Management

Online Marketing for Dance Studios: Your Facebook Page, Part 2

Last updated on April 17, 2021 by Sozo Staff Leave a Comment

We get it. You’re a dancer and an instructor, not a “computer person.” But really, we all need to be tech savvy these days, and thankfully doing so doesn’t require any technical expertise or programming lingo anymore. At least not if you know the right people and use the right tools to your advantage. Some […]

Filed Under: Dance, Management

Transform Your Holiday Dance Recital From Predictable to Profitable, Part 3

Last updated on February 3, 2021 by Sozo Staff Leave a Comment

Along with the revenue you generate from the ticket sales and the add-on items themselves (see Parts 1 & 2), another way you can make your next holiday recital profitable is to use it to gain exposure for your studio. One of the benefits of using online ticketing for your holiday dance recital is that […]

Filed Under: Dance, Management

Transform Your Holiday Dance Recital From Predictable to Profitable, Part 2

Last updated on February 3, 2021 by Sozo Staff Leave a Comment

Your dance studio’s holiday recital should be a celebration of the beauty and grace of the Christmas season. It should also be a time for your studio to bring in enough revenue for you to see a profitable start to the New Year. In our first article, we discussed how online ticket sales and including […]

Filed Under: Dance, Management

Transform Your Holiday Dance Recital From Predictable to Profitable, Part 1

Last updated on February 3, 2021 by Sozo Staff Leave a Comment

If you run a dance studio, chances are that you’re always looking for creative new ways to make your business a success. One of the best potential profit-generating events you could host may catch you by surprise. It’s not a special fundraiser you’ve never thought of before that will take tons of extra preparation. It’s […]

Filed Under: Dance, Management

Teaching Life Skills: Resilience, Part 3

Last updated on June 25, 2020 by Sozo Staff Leave a Comment

Many of today’s parents are afraid to allow their children to fail; but if kids never fail, they won’t be equipped to face difficulties later in life. They won’t have the opportunity to learn resilience (see Parts 1 & 2). Your instructors need to realize that they’ll be swimming upstream in a culture where many […]

Filed Under: Dance, Gym, Martial Arts, Swim, Teaching

Teaching Life Skills: Resilience, Part 2

Last updated on June 25, 2020 by Sozo Staff Leave a Comment

Among many life skills your students can learn in your gym, resilience (see Part 1) is definitely among the most significant. Children start facing challenges early in life, and they need to learn to respond in a way that’s healthy. Every time they respond to even small daily challenges with resilience, they strengthen that life […]

Filed Under: Dance, Gym, Martial Arts, Swim, Teaching

Teaching Life Skills: Resilience, Part 1

Last updated on June 25, 2020 by Sozo Staff Leave a Comment

boy learning how to martial arts kick

The little people who enter your gym aren’t simply potential future gymnasts; more importantly, they’re future adults and contributors to society. And the skills they need in order to grow into that important role can be developed now in your gym. We’re not talking primarily about the physical skills you’ll be teaching your students, here […]

Filed Under: Dance, Gym, Martial Arts, Swim, Teaching

Dancers: What It Means When Your Body Snaps, Crackles & Pops, Part 2

Last updated on May 14, 2020 by Sozo Staff Leave a Comment

The constant movement involved in dance is a great form of exercise but can cause various body parts, especially joints, to make lots of different sounds. We’ve already looked at possible causes of and solutions for neck and back cracking and hip popping. Now we’ll turn our attention to the next joint down on the […]

Filed Under: Dance

Dancers: What It Means When Your Body Snaps, Crackles & Pops, Part 1

Last updated on May 14, 2020 by Sozo Staff Leave a Comment

If you’ve been a dancer for any length of time, you no doubt have noticed that your body can be a bit noisy. This is especially true when you’re practicing in the studio or performing on the stage. If you’re new to dancing, you may be alarmed by this phenomenon. Dancers Can Expect Their Bodies […]

Filed Under: Dance

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