As a dancer, your feet take plenty of abuse, so they may not truly ever be quite “happy.” But if you stay on your toes when it comes to proper foot care, you can avoid having to put your feet up for any significant amount of time. That starts with the basic maintenance steps we […]
Dance
A Dance Studio Owner’s Guide to Insurance, Part 1
You love dance. That’s why you opened your own dance studio, right? The last thing you want to do is get bogged down with the nuts-and-bolts details of the business. And yet, you realize the importance of being properly insured. After all, without proper insurance, all your dreams and hard work could easily vanish if […]
Why Parents Love Jackrabbit Dance Software
Of course, Jackrabbit Online Dance Studio Software offers plenty of perks for you as a dance studio owner or manager — but you’re not the only ones who stand to benefit! Your dance students’ parents will also greatly appreciate the convenience and quality you provide them when you utilize Jackrabbit’s many web-based tools. Not only […]
Using Contests to Encourage Social Media Engagement
Your dance studio can’t run a big contest all the time; in fact, if you did it too often, it would lose its allure. But routinely doing drawings or giving out prizes can generate a lot more excitement and free advertising than you pay for the prize. We like the idea of having a few […]
Happy Feet for Dancers: Maintenance Checklist
As you can see from the detailed images located below of the foot’s structure, the foot is a pretty complex part of the human body; in fact, your two feet include 52 of your body’s 208 bones. For most people, the foot’s purpose is already pretty significant, supporting the body and providing important propulsion and […]
Online Marketing for Dance Studios: The Basics
Whether you love it or loathe it, social media is here to stay. But that’s not to say that it isn’t continually morphing. In the twenty-first century, you probably already realize that your studio can’t afford to stay offline or off social media; if you do, you’ll greatly inhibit your ability to be found by […]
Online Marketing for Dance Studios: Creating Your Own Unique Visual Content
The importance of including visual content in your dance studio’s marketing cannot be overstated. We already discussed how you can find images that you can legitimately use to post on your dance studio’s website or Facebook page. Now we’re going to discuss ways to simply and inexpensively create your own visual content — and offer […]
Online Marketing for Dance Studios: Facebook Contest Ideas
As we’ve discussed previously, each form of engagement with your social media accounts will increase their visibility. And visual content is key to encouraging that engagement. But it doesn’t hurt to occasionally dangle a little more of a carrot out there in front of your social media followers. Since online marketing and especially organic social […]
Ballet Shoes for Beginners
Whether it’s your preschooler who’s beginning to take ballet classes, or you’re starting out yourself as a teen or adult, the number-one item on your shopping list before classes begin should be a pair of beginner ballet shoes. True ballet shoes are completely flat shoes, made from either satin or leather. Fabric for Ballet Shoes […]
Online Marketing for Dance Studios: Your Facebook Page, Part 3
You already know that simply having an online presence isn’t enough today. Just setting up a Facebook page for your studio isn’t enough, either. When it comes to having an active Facebook presence, we’ve already discussed the importance of making sure someone posts to it regularly. Whether that someone is you or someone to whom […]
Holiday Guide for Dance Studios: Tips for Accepting Online Payments
We’re guessing that online registrations and online payment processing have been huge benefits to your dance studio! As you approach the holiday season, there are a few issues that can come up. As long as you’re prepared for them, though, you can help ensure that you and your dance studio staff have a happy and […]
Online Marketing for Dance Studios: Your Facebook Page, Part 2
We get it. You’re a dancer and an instructor, not a “computer person.” But really, we all need to be tech savvy these days, and thankfully doing so doesn’t require any technical expertise or programming lingo anymore. At least not if you know the right people and use the right tools to your advantage. Some […]
Happy Feet for Dancers: Avoiding Injuries
How important is foot health to your dancing technique? It really can’t be overestimated. The arch — the middle portion — of the foot can greatly impact your dancing technique as well as your overall body alignment. Just like anyone else’s feet, dancers’ feet can be described in terms of the shapes of their arches: […]
Online Marketing for Dance Studios: Your Facebook Page, Part 1
Facebook. On a personal level, you either love it or you hate it. As a dance studio, you can’t afford to ignore it. If you’re going to keep up with only a single social media platform, we recommend Facebook, hands down. In fact, if you had to choose between a website and a Facebook page, […]
Transform Your Holiday Dance Recital From Predictable to Profitable, Part 3
Along with the revenue you generate from the ticket sales and the add-on items themselves (see Parts 1 & 2), another way you can make your next holiday recital profitable is to use it to gain exposure for your studio. One of the benefits of using online ticketing for your holiday dance recital is that […]